That critical moment when a decision must be made…Go left or right?… Abandon product development or invest more resources and press forward?… Settle a lawsuit or fight with reckless abandon?… Amend the strategy or just ditch it?… Two roads diverge and a decision must be made. Focus Group Research is an important tool in the decision-making process. Our market research consulting leadership will help you understand the thoughts and opinions of your target market. This will ensure you are making a decision that best supports the desires of the people you are trying to reach.
At DecisionPoint Consulting we realize those critical moments result in real-life outcomes that generate bottom-line impact. So we take our work seriously. We strive for excellence on our clients’ behalf. We employ current technologies to facilitate data collection and use statistical methodologies to analyze research data. We engage only the most skilled facilitators and we recruit the best-qualified participants.
We know that to keep pace with the speed of business we need to be agile in our approach. We work in teams and believe that partnering with our clients for the long-term is the best approach to success. We manage every project focused on the realization that our work impacts your decision-making abilities.
Focus group research is a key element of our market research strategy. We also employ mock jury trials and legal research and other methods to make sure you learn as much as possible about the market before you make any big decisions, legal or otherwise. The more you know about your customers, the better you can serve them. We are a passionate and driven team, committed to helping you make the most of your business strategy, marketing, and legal decision-making.
With DecisionPoint Consulting’s focus group research in Cleveland Ohio, we’ll help you find answers to your most pressing questions. Contact us today or give us a call at 440-263-5362! If you are interested in joining a focus group or survey, join our panel. You may even be compensated for your efforts!