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Our leadership team brings deep industry experience and a passion for innovation when helping our clients acquire the data necessary to make exceptional business decisions.  They lead a group of talented, high-energy professionals with a "can-do" attitude when it comes to answering our client's most challenging questions.  Their knowledge and professional experience is augmented by extensive engagement in professional organizations and volunteer involvement in the communities in which we operate.

Best described as the perfect blend between technology and business practice, Amy Boren is known to deliver key intelligence insights by developing statistical tools and tables to forecast both consumer and competitors’ marketplace trends. She is known to run a very outcome based firm. 


As a lifelong learner and entrepreneur, she has spent her career working with all size of companies, and organizations and has also owned and operated her own firm for over twenty years. Ms. Boren’s career objective is to help organizations of all sizes understand information in the marketplace to make key business decisions which directly impact long-term growth and sustainability.


          Amy E. Boren, President 

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